A UK Meta ads agency obsessed with one thing: the creative.
Facebook and Instagram performance is a creative problem now, not a targeting one. We produce the UGC hooks and variations that give Advantage+ something worth optimising.
Built for Advantage+
Meta's delivery needs variety. We ship multiple distinct hooks per angle so the algorithm can actually find your winner.
Sound-off by default
Burned-in captions, first-frame hooks, 9:16 with 4:5 and 1:1 crops. Built for how Meta impressions are really consumed.
No percentage of spend
Fixed package pricing from £199. Your media buyer keeps buying; we keep the creative pipeline full.
Targeting used to be the lever. Post-ATT and with Advantage+ taking over campaign structure, most of what a Meta advertiser can still control sits in the creative. Meta itself says it plainly: creative is the biggest remaining variable in performance.
That changes what a Meta ads agency should be doing for you. Endless account restructures deliver diminishing returns when the algorithm is already handling delivery. What moves CPA is putting more genuinely different creative in front of the system — different hooks, different angles, different objections answered in the first two seconds.
We produce that creative. You send the product and the offer; we handle the angle, the script, the creator-style delivery, the edit and the captions. You get ad-ready vertical videos formatted for Reels, Stories and feed, ready to upload straight into your existing campaigns.
Our approach is deliberately test-first. Rather than one hero film, a batch gives you several hooks against the same offer so you can read which message resonates before you scale spend behind it. When a hook wins, we iterate on that angle. When frequency climbs and CPM drifts up, you already have the next batch queued rather than starting a production cycle from scratch.
We work alongside in-house performance teams and media-buying agencies across UK ecommerce, DTC, supplements, beauty and home. Because we charge fixed package prices rather than a percentage of ad spend, scaling your budget doesn't quietly scale your creative bill.
Frequently asked questions
What does a Meta ads agency do?+
A Meta ads agency helps brands get results from Facebook and Instagram advertising. Some focus on media buying and account structure; we focus on the creative side — the UGC video and hook variations that determine whether your Advantage+ campaigns actually find a winner.
Do you manage ad spend or just make the creative?+
We're a creative partner, not a media buyer. We produce the ad-ready UGC videos your in-house team or media buyer runs. That works well alongside an existing agency and avoids paying a percentage of spend for creative you could own outright.
How many creatives do I need for Advantage+ campaigns?+
Meta's Advantage+ delivery works best with variety. Most brands should have at least three to five distinct hooks live per angle so the system has something to optimise between, and should refresh creative before fatigue shows in frequency and CPM.
What formats do you deliver for Facebook and Instagram?+
Every video is delivered vertical 9:16 for Reels and Stories, with 4:5 and 1:1 crops on request for feed placements. Captions are burned in, since most Meta impressions are watched without sound.
How much does UK Meta ads creative cost?+
Our packages are £199, £499 and £799 — fixed price, no retainer and no percentage of ad spend. Growth and Scale are designed for brands running continuous creative testing.
How quickly can new creative go live?+
72 hours from brief approval as standard, with priority turnaround on Growth and Scale. That's fast enough to react to a fatiguing ad set within the same week.